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ifeelprettyboutique

Feel Confident in Every Outfit

Discover size-inclusive fashion made for women, by women. Designed for comfort and style, our clothes move with you and flatter every curve.

Close-up of a woman wearing a stylish shasta-tile patterned outfit from I Feel Pretty Boutique, showcasing high-quality plus-size fashion in Australia.

Sustainable Fashion for Curvy Women

Our high-quality, eco-friendly fabrics are breathable, pre-shrunk, and perfect for life in the heat. Look great while staying comfortable, all year long.

Two women sitting outdoors wearing breathable and comfortable linen dresses by I Feel Pretty Boutique in Australia.

Clothes That Fit, Flatter, and Last

Say goodbye to shrinking, poor fit, and flimsy fabrics. Our clothing is built to last and designed with you and your body in mind. Comfort never looked so good.

Style, Comfort, and Confidence in Every Piece

Discover Our Top Styles

Shop our best-selling collections, thoughtfully designed to flatter your curves and keep you comfortable, all day long.

Woman sitting on a porch wearing a vibrant floral plus-size dress by I Feel Pretty Boutique in Australia.

Our Story

Learn how Lana started I Feel Pretty Boutique
and the WHY behind her designs.
Meet the Founder
Two women smiling outdoors in vibrant and tropical-inspired plus-size outfits from I Feel Pretty Boutique, showcasing size-inclusive fashion in Australia.
Designed with you in mind.

Why Shop with I Feel Pretty Boutique?

At I Feel Pretty Boutique, we specialise in size-inclusive, plus-size fashion that prioritises comfort, quality, and style. Our clothes are thoughtfully crafted with pre-shrunk, breathable fabrics to ensure the perfect fit for curvy women, everyday.. Plus, every piece is ethically made, so you can feel good about looking great.

Experience The Difference
Bold orange background with abstract colourful patterns of wavy lines and shapes on the sides, featuring shades of pink, green, and orange
Buy 3 + get 15% off!

Bundle and Save

Bright orange background with abstract pink wavy patterns on both edges, creating a vibrant border design.
Free exchange on your initial order. T&Cs apply

Fit Guarantee

REAL REVIEWS FROM WOMEN WHO LOVE AND TRUST I FEEL PRETTY BOUTIQUE

What Our Customers Are Saying

Ashlee B

This dress!! She’s linen, she’s light, she feels divine and ... SHE’S GOT POCKETS! I love the button down feature in the front, it feels cute and feminine with absolutely no bra gaping ruining the look. The belt is removable too for a looser look or even to swap out with a lil cutie to match your shoes. Everything about this dress is just MWAH! Chefs kiss! She makes me feel so pretty!

Sigrid B

The Rach rib tank is the best quality staple I’ve ever owned. I wear it tirelessly and it never looks tired - holds shape and I can dress it up or down.

Zoe C

I am obsessed with this set! The sweetheart neckline is so flattering, the linen is such high quality. There is so much attention to detail it is incredible: partially lined skirt, nice long tie on the top and who doesn’t love a skirt with pockets! The thought that has gone into this design and the quality of the execution is second to none and I know any woman who wears this will feel like her most beautiful self.

Sigrid B

Ah the Verona Resort shorts I LOVE! The tensel fabric is super comfortable and it has pockets ladies!!! I like to mix and match these and when I’m feeling super stylish I paid it with the matching Emma Resort blouse. 

Natasha K

The Brigitte dress was a huge step out of my comfort zone, but one I am so glad I took. The moment I put this dress on I felt absolutely incredible. From the way it slid over my curves to how the material felt. I have tried similar style dresses before and have always been left feeling disappointed. This dress however, felt as though it was made for me. There has been so much thought and attention put into every detail.

Sigrid B

Feels like I’m in Bali every time I wear the Emma Resort shirt. The fabric is to die for and I literally feel like I’m on holidays! It’s fun, comfortable and an absolute favourite.

From Our Blog

Head to our Blog pages for styling tips and behind the scenes of starting a size-inclusive fashion and more!